Sales and customer management

End-to-end CRM and proposal management platform

A CRM platform developed end to end by our team and used in daily sales operations. Customer, product, pricing, proposal, and order workflows are connected in one system.

Descriptions are generalized to illustrate our capabilities without identifying organizations or products.

Platform
Enterprise web
Scope
CRM → Proposal → Order
Focus
Sales operations
Our contribution
End-to-end development
Use
Daily sales operations
CRM isometric vector illustration showing a customer profile, sales stages, and proposal approval
01

Turning fragmented customer information into a manageable sales process

When customer details, meeting notes, product options, price lists, and proposal documents live in separate places, teams struggle to see the current state and prepare accurate offers.

Because product, pricing, discount, payment, and approval rules vary across organisations, the solution needs to behave as a configurable business platform rather than a fixed form.

02

One centre from customer relationship to order

The platform connects customer and contact management with relationship history, activities, lead assignments, and project records, allowing sales teams to progress without losing customer context.

Product attributes, variants, price lists, discount limits, payment terms, and proposal templates are configurable. Reporting and export tools provide operational and management visibility.

03

What it enables

Daily sales operations move from customer records through products and pricing to proposals and orders in one system. Connected records let the sales team progress while preserving customer context.

A modular data model and organisation-level configuration allow the same product core to adapt to different operational rules.

04

Core product capabilities

01

360-degree customer view

A connected model for organisations, people, addresses, contacts, and relationship history.

02

Sales activity and opportunity tracking

Lead assignment, status history, activities, campaigns, and notification workflows.

03

Product and pricing engine

Dynamic product attributes, variants, price lists, coefficients, discounts, and payment options.

04

Proposal and order management

Controlled workflows from project files and combined proposals to approvals and order conversion.

05

Technical scope

  • .NET and ASP.NET Core MVC
  • SQL Server
  • Entity Framework Core and Dapper
  • Role-based access
  • PDF/Excel proposals and reports
  • Notification, email, and integration services
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