Sales and customer management

End-to-end CRM and proposal management platform

An enterprise web platform connecting customer and contact records with sales activities, projects, proposals, configurable products, pricing, and order workflows.

Platform
Enterprise web
Scope
CRM → Proposal → Order
Focus
Sales operations
CRM platform illustration connecting a customer profile with sales workflows, products, proposals, and reporting
01

Turning fragmented customer information into a manageable sales process

When customer details, meeting notes, product options, price lists, and proposal documents live in separate places, teams struggle to see the current state and prepare accurate offers.

Because product, pricing, discount, payment, and approval rules vary across organisations, the solution needs to behave as a configurable business platform rather than a fixed form.

02

One centre from customer relationship to order

The platform connects customer and contact management with relationship history, activities, lead assignments, and project records, allowing sales teams to progress without losing customer context.

Product attributes, variants, price lists, discount limits, payment terms, and proposal templates are configurable. Reporting and export tools provide operational and management visibility.

03

Core product capabilities

01

360-degree customer view

A connected model for organisations, people, addresses, contacts, and relationship history.

02

Sales activity and opportunity tracking

Lead assignment, status history, activities, campaigns, and notification workflows.

03

Product and pricing engine

Dynamic product attributes, variants, price lists, coefficients, discounts, and payment options.

04

Proposal and order management

Controlled workflows from project files and combined proposals to approvals and order conversion.

04

Technical scope

  • .NET and ASP.NET Core MVC
  • SQL Server
  • Entity Framework Core and Dapper
  • Role-based access
  • PDF/Excel proposals and reports
  • Notification, email, and integration services
05

What it enables

It manages sales as a connected process spanning product configuration, pricing, proposals, and orders—not merely as a customer database.

A modular data model and organisation-level configuration allow the same product core to adapt to different operational rules.

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